Step One Body Shorts

Kate Dzienis 24.06.2024

WRITTEN BY:  Kate Dzienis

TRAIL SHORTS//STEP ONE BODY SHORTS

Now, normally I don’t ever talk about what’s in my pants. Those are my little secrets…but today, I shall make the exception and let loose.

By now I’m sure you’ve all seen the ads on television and online for Step One undies, showcasing all the features that make the brand stand out from the rest, right?

Creator Greg Taylor started Step One from his home and his small office, now having evolved into a powerhouse that’s turned into a multi-million dollar empire with more than 1.5 million happy customers…not to get all techy, but it’s pretty impressive that within four years he’s started trading on the Australian Stock Exchange. 

Initially started as a men’s brand, Step One has now broadened its horizons into a women’s range and includes not just the body short style but bikini briefs, full briefs and G-strings. 

What makes Step One such a loved brand is the fabric, and if you haven’t touched a pair yet I can honestly say you’re missing out. I was given the opportunity to test three pairs of their women’s body shorts, made from organic bamboo viscose that suits even the most sensitive skin. 

With the breathable fabric, Step One has also featured an anti-chafe technology and a super soft waistband to provide maximum support. They took a little while to get used to, but in the end were uber comfortable and just a delight to wear. Step One is not a ‘brand first, product second’ kind of business – it’s the opposite. Product quality, comfortability and reliability is number one, then followed by brand. 

Step One is a pretty fun brand too, so there’s always a great colour or theme to choose from; they do a lot of holiday patterns i.e. Christmas, Valentine’s Day, Halloween, and you can have a lot of fun shopping for them online (which are true to size also). 

VITALS

RRP: Women’s Body Shorts $35.00 AUD

RRP: Men’s Trunks $35.00 AUD

WEBSITE:  https://stepone.life/