PURE Sports Nutrition Energy Gels: Tasty & Effective Fuel
(This review originally featured in Trail Run Magazine #54)
Founded in 2012 by Simon and Marewa Kraack, a brother-sister duo with a passion for healthy living and sports, PURE Sports Nutrition was born with the idea of no compromises on quality or ingredients.
There is such a variety of flavours when it comes to PURE Sports Nutrition’s Energy Gels – Pineapple, Cola + Caffeine, Raspberry + Caffeine, Mango, Lemon Lime, Apple Cinnamon, and Orange just to name a few. There are even two brand new flavours available as well – Peach, and Cherry + Caffeine.
I tried all six flavours that were delivered to my door (Lemon Lime, Raspberries, Apple Cinnamon, Orange Juice and Mango Juice). I’ve tried many different gels over the years with the vast majority relegated to the ‘never to be ingested again’ box due to a gluggy consistency or an unpleasant aftertaste.
I found the PURE Sports Nutrition Energy Gels were definitely ones I would continue to use. The consistency was not too thick but I learnt quickly to hold the sachet up and pour the liquid into my mouth. There is no unpleasant aftertaste at all and they all had full bodied and unique flavour.

The gels are on the sweeter end of the spectrum which may not suit some people. I gave one of the sachets to a friend who was running his first full marathon and he said it was ‘delicious’ and not too sweet for him at all.
Did any of the gels make me run faster? Sadly not, as I am a tortoise runner and the only time I have ever run fast in my life was when I was chased by a bull elephant in Kenya and when I saw snakes while running the 50kms for Pemberton Fest. However, I did notice I had more energy after consuming the gels, so the gels worked!
And for those who like the numbers, each gel sachet contains 50g of product, 30mg of caffeine, 25mg of carbohydrates, and is vegan, dairy and gluten free.
I would certainly take the PURE Sports Nutrition Energy Gels on runs again in the future!